{"id":62657,"date":"2023-04-06T10:57:21","date_gmt":"2023-04-06T07:57:21","guid":{"rendered":"https:\/\/milliycha.uz\/?p=62657"},"modified":"2023-04-06T10:57:22","modified_gmt":"2023-04-06T07:57:22","slug":"marketingda-tarmoq-yondashuvi","status":"publish","type":"post","link":"https:\/\/milliycha.uz\/ru\/marketingda-tarmoq-yondashuvi\/","title":{"rendered":"MARKETINGDA TARMOQ YONDASHUVI"},"content":{"rendered":"\n<p>MARKETINGDA TARMOQ YONDASHUVI &#8212; marketing tizimi subyektlarining faqat ikki tomonlama (xaridor va sotuvchi) emas, balki ko&#8217;p tomonlama o&#8217;zaro aloqalari jarayonini aks ettirish konsepsiyasi. Tarmoq yondashuvi na sotuvchilar va na xaridorlar o&#8217;zlariga hamkorni tanlash va ularni almashtirishda erkin emas, chunki resurslar o&#8217;zgarganda ularning bir-biriga qaramligi yuzaga keladi, ya\u2019ni aloqalar almashuvi buziladi. Marketing tarmog&#8217;i a\u2019zolari o&#8217;rtasida resurslar ayirboshlash \u201cqaramlik\u201d va \u201chokimlik\u201d manbayi hisoblanadi. Marketing tarmog&#8217;i uchta o&#8217;zaro bog&#8217;liq tarkibiy qismdan iborat: ishtirokchilar (firmalar), resurslar va faoliyat turlari. Tarmoq yondashuvi resurslarning turli xilligi va ularni ierarxik nazorat qilishni talab qiladi.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>MARKETINGDA TARMOQ YONDASHUVI &#8212; marketing tizimi subyektlarining faqat ikki tomonlama (xaridor va sotuvchi) emas, balki ko&#8217;p tomonlama o&#8217;zaro aloqalari jarayonini aks ettirish konsepsiyasi. Tarmoq yondashuvi na sotuvchilar va na xaridorlar &hellip; <a href=\"https:\/\/milliycha.uz\/ru\/marketingda-tarmoq-yondashuvi\/\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":56191,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[276],"tags":[],"class_list":["post-62657","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-m-harfiga-oid-iqtisodiy-ensiklopedik-atamalar","entry"],"translation":{"provider":"WPGlobus","version":"3.0.2","language":"ru","enabled_languages":["uz","kr","ru"],"languages":{"uz":{"title":true,"content":true,"excerpt":false},"kr":{"title":false,"content":false,"excerpt":false},"ru":{"title":false,"content":false,"excerpt":false}}},"_links":{"self":[{"href":"https:\/\/milliycha.uz\/ru\/wp-json\/wp\/v2\/posts\/62657","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/milliycha.uz\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/milliycha.uz\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/milliycha.uz\/ru\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/milliycha.uz\/ru\/wp-json\/wp\/v2\/comments?post=62657"}],"version-history":[{"count":1,"href":"https:\/\/milliycha.uz\/ru\/wp-json\/wp\/v2\/posts\/62657\/revisions"}],"predecessor-version":[{"id":62684,"href":"https:\/\/milliycha.uz\/ru\/wp-json\/wp\/v2\/posts\/62657\/revisions\/62684"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/milliycha.uz\/ru\/wp-json\/wp\/v2\/media\/56191"}],"wp:attachment":[{"href":"https:\/\/milliycha.uz\/ru\/wp-json\/wp\/v2\/media?parent=62657"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/milliycha.uz\/ru\/wp-json\/wp\/v2\/categories?post=62657"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/milliycha.uz\/ru\/wp-json\/wp\/v2\/tags?post=62657"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}